To help disadvantaged children, Chunghwa Post started to promote “Postal Love – Child and Family
Support Program” with Taiwan Fund for Children and Families from May, 2024, calling upon 17 stores on PostMall to jointly collect daily necessities to provide substantial support for disadvantaged children and families. The goods and materials collected this time covered 25 categories, including staple foods like rice and noodles, snacks, cookies, health food, household cleaning products, etc., with a total value of over NT$700,000, benefiting over 1,300 underprivileged families. In addition, to inspire people to show care and protect the environment in their daily life, a “Near-Expiry Products” Section has been established online at PostMall to encourage people to participate in public welfare activity through simple shopping while protecting the environment.
On October 16, the World Food Day, Chunghwa Post held a press conference entitled “Postal Love
– Child and Family Support Program, Joining Hands to Help Children with Food”, calling on the public to cherish food, reduce waste, and uphold the spirit of nurturing every child as if they were our own” to care for the underprivileged and promote a more just and sustainable society. On the day of the event, representatives of the participating stores on PostMall attended in person to support the charitable cause and contributed to public welfare.